Psychology & Psychiatry

How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we’re barely aware of them? In BUYOLOGY, Lindstrom presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. more...

Price: $15.00

Written in a clear, step-by-step style, this ideal teaching text makes cognitive therapy immediately accessible to students, beginning therapists, and seasoned practitioners who are not familiar with the cognitive approach. more...

Price: $49.00

Dialectical Behaviour Therapy (DBT) is a psychotherapeutic approach designed particularly to treat the problems of chronically suicidal individuals with borderline personality disorder (BPD). The therapy articulates a series of principles that effectively guide clinicians in responding to suicidal and other behaviours that challenge them when treating this population. Dialectical Behaviour Therapy highlights 30 distinctive features of the treatment and uses extensive clinical examples to demonstrate how the theory translates into practice. In part I: The Distinctive Theoretical Features of DBT , the authors introduce us to the three foundations on which the treatment rests - behaviourism, Zen and dialectics - and how these integrate. In part II: The Distinctive Practical Features of DBT , Swales and Heard describe both how the therapy applies these principles to the treatment of clients with borderline personality disorder and elucidate the distinctive conceptual twists in the application of cognitive and behavioural procedures within the treatment. This book provides a clear and structured overview of a complex treatment. It is written for both practicing clinicians and students wishing to learn more about DBT and how it differs from the other cognitive behaviour therapies. more...

Price: $18.00

At some point in their lives, most people will have thought: “He should never have said that”; “How could she treat me this way?”; “I feel guilty when I remember what I said to him”; “I’m so angry I can’t bear it”. Usually, we don’t feel that we can discuss these hurtful emotions, such as guilt, anger or jealousy, with our friends and families, let alone go to a GP for advice on dealing with them. We’re a nation that bottles things up, dismissing anger, frustration, hatred and guilt as largely insignificant to our minds and bodies. But powerful emotions like these do affect us in a long-term way, not only mentally but also physically, and it’s important to know how to get them under control before our health really suffers. This easy-to-follow, plain-English guide shows you why and how emotions can leave a physical scar, and talks about various life factors and influences that can lead to emotional stress. It will help you heal your emotional traumas with a toolkit of strategies, and allows you to take care of your health with a practical, hands-on approach. Emotional Healing For Dummies covers:  .  . PART 1: INTRODUCING EMOTIONAL HEALING  . Chapter 1: Understanding Emotional Healing. Chapter 2: Exploring the Physiology of Emotion. Chapter 3: Tuning into Emotions. PART 2: EMOTIONS AND YOUR BODY. Chapter 4: You are What you Eat. Chapter 5: Body Rhythms. Chapter 6: Physical Strategies for Emotional Healing. PART 3: EMOTIONAL HEALING FOR REAL LIFE. Chapter 7: Mapping the Emotional Environment. Chapter 8: Facing up to Emotional Challenges. Chapter 9: Managing Relationships. Chapter 10: Strategies for Getting through Tough Times. Chapter 11: Life’s Transitions. PART 4: THE EMOTIONAL HEALING TOOLKIT. Chapter 12: Thinki more...

Price: $26.50

Psychologist Mihaly Csikszentmihalyi's famous investigations of "optimal experience" have revealed that what makes an experience genuinely satisfying is a state of consciousness called flow . During flow, people typically experience deep enjoyment, creativity, and a total involvement with life. In this new edition of his groundbreaking classic work, Csikszentmihalyi demonstrates the ways this positive state can be controlled, not just left to chance. Flow: The Psychology of Optimal Experience teaches how, by ordering the information that enters our consciousness, we can discover true happiness and greatly improve the quality of our lives. more...

Price: $11.99